WHEN TAUGHT RIGHT, WHAT DOES PUBLIC SPEAKING BECOME?
WHEN TAUGHT RIGHT, WHAT DOES PUBLIC SPEAKING BECOME?
As natural as a bird’s song!
TITAN Cement Group, one of the biggest Greek multinational companies, decided to launch their own Toastmasters Club. We were tasked to find a creative way to promote the initiative to the company’s employees.
How did the idea take off?
Toastmasters is an international organization that helps you become an expert in public speaking. Who’s nature’s finest speaker (and singer)? Birds. Hence our inspiration.
We created the promise that attending TITAN’s Speakers Club will make you a natural in public speaking. Upon this, we created the heroes of our video – birds, of course!
